Tania Clarke

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Tania Clarke

Tania Clarke is a B2B SaaS product marketer focused on using customer research and market insight to shape positioning, messaging, and go-to-market strategy.

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Research synthesis for product teams: how to find the patterns nobody sees

How to synthesize research findings across multiple customer studies. A practical guide for product teams, not an academic literature review methodology.

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How to write screener questions that keep bots out

How to write screener survey questions that filter out bots and bad-fit participants. Templates, red herring techniques, and common mistakes to avoid.

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Tania Clarke · Page 7 | Great Question