Research delivered 6x faster, 300+ studies annually, 10,000+ end users
“We’ve been connected with Great Question for about four years… Seeing that vision come to life has built tremendous trust.”

Manage every step of your research process, from building a panel to sending incentives and everything in between.
Recruit from your own customer base or Great Question's 3M+ participant network. Automated screening, scheduling, and incentive payments built in.
Learn moreRecruit from User Interview's panel of 6M+ high-quality B2B and B2C research participants for your Great Question studies. Start for free or request a demo.
Learn moreBuild, segment, and re-engage your research panel from one place. Track participant history, manage incentives, never spam respondents twice.
Learn moreSync calendars to avoid conflicts, customize with flexible availability settings, and schedule user interviews 1:1, collective, or round robin. Start for free.
Learn moreBuild research-grade surveys with skip logic, screeners, and AI-powered analysis. Recruit from your own panel, collect responses, and synthesize findings.
Learn moreManage your user interviews in one place with Great Question: from recruitment, scheduling & incentives to transcription, synthesis & storage. Start for free.
Learn moreRun hundreds of AI moderated interviews in parallel. An agentic moderator that holds a natural conversation and adapts to what participants say.
Learn moreRun unmoderated usability tests on prototypes, websites and flows: no scheduling required. AI summaries, friction detection and fast results. Free 14-day trial.
Learn moreUnderstand how users group and label content with card sorting. Run open, closed, or hybrid sorts to optimize your product. Try free for 14 days.
Learn moreValidate your site’s information architecture fast. Use tree testing to see where users struggle to find content, without layout or design influence.
Learn moreRun moderated user research without revealing your company or team. Strip identity from invites, booking pages, consent forms, and video calls.
Learn moreAI for user research that works at every level. Auto-analyze sessions, query your entire research repository, and connect to Claude and Cursor through MCP.
Learn moreStore every study in one searchable, AI-tagged research repository. Query hours of research, find patterns across studies, and verify every answer.
Learn moreTurn customer interviews into compelling highlight reels. Find tagged clips, stitch them together, and share customer insights in just a few steps.
Learn moreConnect Great Question to Claude, ChatGPT, Gemini, and other AI tools via MCP. Pull research data, participants, and insights into your LLM workflows.
Learn moreResearch delivered 6x faster, 300+ studies annually, 10,000+ end users
“We’ve been connected with Great Question for about four years… Seeing that vision come to life has built tremendous trust.”

From single-digit contributors to 100+ people running research in year one
“One of the goals when we brought on Great Question was to grow the number of people comfortable running research. In that first year alone, we grew it from single digits to over 100 people running research at Brex.”

One ops person serves 45 teams as their “customer concierge”
“We went from this kind of long-ranging or highly strategic UXR work, and very little kind of day-to-day customer conversation, to immediate and constant customer conversation.”

2 of the Fortune 5 use Great Question
Built for curious, customer-centric teams, trusted by researchers. Our platform is so easy, ANYONE can do great research. See how Great Question compares to standalone feedback tools like Qualtrics, Medallia, and Delighted in our customer feedback tools comparison. View all use cases