Research Blog

Building the right thing

Webb close-up of the Cat's Paw Nebula with dense, sculpted clouds of gas.
Article

Design research

Erika Hall on goals, buy-in, and letting go

Webb · Cat's Paw Nebula · 2025 · NASA
November 21, 20228 min read

Practical design research advice from Author Erika Hall

6 learnings from Erika Hall, author of Just Enough Research

The moth-shaped bipolar planetary nebula NGC 2899, glowing pink and blue lobes of hydrogen and oxygen gas fanning out symmetrically from a hot central white dwarf.
Article

Highlight Reels

customer video that stakeholders actually watch

Hubble · NGC 2899 · 2025 · NASA
October 26, 20222 min

Announcing highlight reels

Share compelling research findings by creating a highlight reel of customer videos right from your UX Repository.

Webb image of celestial fireworks of gas and light around a forming star.
Article

UX Research Thinking

four hallmarks, and the skills that carry them

Webb · Celestial Fireworks · 2024 · NASA
October 24, 20224 min

The hallmarks of UX research thinking with Varun Murugesan from Apple & Banana

Learn the hallmarks of UX Research thinking, and advice to junior UX Research teams from the team at Apple & Banana

Webb detail of an actively forming star system with bright outflows and dark dust lanes.
Article

People Who Do Research

Anyone who does research, not just the researchers

Webb · Lynds 483 · 2025 · NASA
October 11, 20223 min

People who do research: Our favorite term

People Who Do Research (PWDR) is our favorite phrase in the research community: it includes UX and customer researchers and everyone whose role touches research.

Dark, silhouetted clouds of hydrogen gas and dust standing out against glowing nebulosity in a portion of the Rosette Nebula, sculpted by radiation from nearby young stars.
Article

UXR Valuation

Two calculations that tie research to the bottom line

Hubble · Rosette Nebula · 2025 · NASA
September 23, 20223 min

Demonstrating the ROI & impact of UX research with Claudia Natasia

Learn how to measure the impact of your UX research by reading this webinar recap

Webb field of candidate young brown dwarfs outside the Milky Way.
Article

Participant recruitment

Get the right people to say yes, without the fatigue

Webb · NGC 602 · 2024 · NASA
September 22, 20226 min

Best practices for UX research participant recruitment

Use these best practice tips to improve UX research participant recruitment

Swirling, paint-like clouds of red, green, and blue gas forming the planetary nebula Kohoutek 4-55, the glowing shell cast off by a dying star.
Article

Panel Management

Seven habits that keep a research panel healthy

Hubble · Kohoutek 4-55 · 2025 · NASA
September 20, 20226 min

7 tips to manage your customer research panel

You've built a customer research panel. Here are 7 tips to manage it well: knowing your tool, recruiting continuously, a researcher's voice, scaling slowly, fresh records, feedback, and data.

Hubble image of a large chaotic protoplanetary disc, a birthplace of planets.
Article

Customer Research Panels

Turn your existing customers into willing participants

Hubble · Protoplanetary Disk · 2025 · NASA
August 16, 20228 min

5 recruitment methods for your customer research panel

When carrying out customer research, the first step is to recruit respondents for your panel. Here are five recruitment methods you can use to recruit customers

Dark, silhouetted clouds of hydrogen gas and dust standing out against glowing nebulosity in a portion of the Rosette Nebula, sculpted by radiation from nearby young stars.
Article

Continuous Recruitment

A panel that keeps refilling while you research

Hubble · Rosette Nebula · 2025 · NASA
August 14, 20225 min

What is a continuous recruitment strategy?

Building a research panel of customers isn’t a one time thing, it requires ongoing work. Use this three step process to make it easier.

Dark, silhouetted clouds of hydrogen gas and dust standing out against glowing nebulosity in a portion of the Rosette Nebula, sculpted by radiation from nearby young stars.
Article

Panel Management Tools

Five features and four factors to weigh before you buy

Hubble · Rosette Nebula · 2025 · NASA
August 13, 20226 min

How to choose the perfect panel management software tool

Choosing the perfect panel management tool for your research recruitment can be difficult. Check out this guide to help you choose the right tool.

Hubble image of the Little Dumbbell Nebula (M76), a glowing two-lobed planetary nebula in blue and orange against a dark star field.
Article

7 tools1

Research recruitment stack

Hubble · Little Dumbbell Nebula · 2024 · NASA
August 12, 20225 min

3 tips to speed the research recruitment process

Speed the research recruitment process for your next study using these three tips.

The barred spiral galaxy UGC 678 seen nearly face-on with softly winding spiral arms, its faint bar crossed in the foreground by a smaller edge-on galaxy.
Article

Research Panels

kept separate from the marketing list, on purpose

Hubble · UGC 678 · 2023 · NASA
August 11, 20224 min

How marketing and research teams can collaborate to build customer research panels

Learn how marketing and research can work together to build customer research panels

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