Building the right thing

Diary Studies
✓ a sequence, not a snapshot
How to run a diary study: a guide to longitudinal user research
Diary studies capture experiences as they unfold over days or weeks. How to design one, keep participants engaged, and analyze the timeline without flattening it.

Five-second testing
✓ What users grasp in the first glance
Five-second testing: how to capture first impressions of your product
Five-second testing shows users a design for five seconds to capture first impressions. Learn when to use it, what to ask, and how to analyze the results.

MVP definition
✓ Research-led, before you build the wrong thing
Defining your MVP with mixed methods user research
Jack Holmes shares his mixed-methods approach to user research when defining an MVP, from identifying customer needs and pain points to prioritizing features.

Usability Testing
✓ see where real users get stuck
Usability testing: methods, questions, and examples
Usability testing is a UX research method for watching real users complete tasks. Learn the types, metrics, steps, and where AI-moderated sessions fit.

Quant for Qual Researchers
✓ Where to start building statistical fluency.
How qualitative researchers can level up their quantitative research
Where does a qual researcher go to improve their quant skills? Brad Orego suggests starting here, with this practical (mostly free) collection of resources.

Research Tool Buying
✓ name your team's needs before you shortlist a single vendor
The UX Research Tool Buyer's Guide
Compare UX research platforms by method coverage, recruitment, repository, and AI analysis. A structured buyer's guide for research and product teams.

Software Procurement
✓ clear the reviews before they stall your deal
A UX researcher's guide to procurement in 14 steps
Software is supposed to make work easier. So why is buying it so hard? Brad Orego breaks down procurement into 14 steps with key considerations for researchers.

Focus Groups
✓ Group sessions that surface unfiltered user opinions
Focus groups: the complete guide for 2026
A focus group brings a small group together to discuss a product or service. Our 2026 guide covers how to plan, run, and analyze focus groups that produce real insight.

Findability testing
✓ check users can navigate your IA before you build it
Tree testing: the complete guide for 2026
Tree testing (reverse card sorting) checks whether people can find things in your site's navigation. Our 2026 guide covers metrics, benchmarks, and tools.

Continuous Discovery
✓ Weekly customer touchpoints, built into how you ship
Continuous discovery: the complete guide for 2026
Continuous discovery means weekly customer touchpoints run by the product team. The five habits Teresa Torres defines, the team models that support them, and how to set up a program that actually sticks in 2026.

Research Repositories
✓ insights people can actually find
The 8 Best UX Research Repository Tools (2026 Comparison)
We tested 8 popular UX research repository tools: Great Question, Dovetail, Aurelius, Condens, Marvin, and more. See them compared on price, features, and team fit.

ResearchOps teams
✓ From business case to first hire
Building a high-performing research operations team
Noël Lamb shares real-life lessons and actionable tips for building high-performing research operations teams, from making the business case to hiring for roles.
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