Building the right thing
Preference testing: Evaluating what users like & why
Preference testing gauges user reactions to different design options so you can learn which your target audience prefers. Read more about preference tests here.
How to run a diary study: a guide to longitudinal user research
Diary studies capture experiences as they unfold over days or weeks. How to design one, keep participants engaged, and analyze the timeline without flattening it.
Five-second testing: how to capture first impressions of your product
Five-second testing shows users a design for five seconds to capture first impressions. Learn when to use it, what to ask, and how to analyze the results.
Defining your MVP with mixed methods user research
Jack Holmes shares his mixed-methods approach to user research when defining an MVP, from identifying customer needs and pain points to prioritizing features.
Usability testing: methods, questions, and examples
Usability testing is a UX research method for watching real users complete tasks. Learn the types, metrics, steps, and where AI-moderated sessions fit.
How qualitative researchers can level up their quantitative research
Where does a qual researcher go to improve their quant skills? Brad Orego suggests starting here, with this practical (mostly free) collection of resources.
The UX Research Tool Buyer's Guide
Compare UX research platforms by method coverage, recruitment, repository, and AI analysis. A structured buyer's guide for research and product teams.
A UX researcher's guide to procurement in 14 steps
Software is supposed to make work easier. So why is buying it so hard? Brad Orego breaks down procurement into 14 steps with key considerations for researchers.
Focus groups: the complete guide for 2026
A focus group brings a small group together to discuss a product or service. Our 2026 guide covers how to plan, run, and analyze focus groups that produce real insight.
Tree testing: the complete guide for 2026
Tree testing (reverse card sorting) checks whether people can find things in your site's navigation. Our 2026 guide covers metrics, benchmarks, and tools.
Continuous discovery: the complete guide for 2026
Continuous discovery means weekly customer touchpoints run by the product team. The five habits Teresa Torres defines, the team models that support them, and how to set up a program that actually sticks in 2026.
The 8 Best UX Research Repository Tools (2026 Comparison)
We tested 8 popular UX research repository tools: Great Question, Dovetail, Aurelius, Condens, Marvin, and more. See them compared on price, features, and team fit.
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