Research Blog

Building the right thing

November 15, 20212 min

Natural customer research in one place

Happy customers like Chipper Cash keep us working hard to develop the best all-in-one customer research platform!

November 14, 20212 min

Use a research calendar to schedule more customer research

The administration of calendars shouldn’t stop you from getting valuable customer feedback! Here are three ways we suggest you can make the scheduling of customer research even easier

November 2, 20215 min

3 reasons you need customer research incentives

Saying "thank you" with research incentives is good brand recognition, helps build future relationships, and is a great way to show respect.

October 27, 20214 min

How Zapier's Head of UX Research Organizes Projects

Prioritizing customer research projects can be difficult. Using this altitude methodology will make it easier to focus on research that makes an impact.

October 24, 20212 min

Customer research is faster with a single solution

How MainStreet replaced a stack of separate tools with Great Question to run continuous customer research and feedback from one place.

August 25, 202110 min read

UX research for startups: yes, you can (and should) start now

Understanding users is critical for every company, not just ones with big research teams. Here’s how startups can find insights for better decision-making.

August 18, 20216 min

How To Do Better Research Recruitment, Faster

Recruiting customer research candidates doesn’t have to be a hassle. Here’s what you need to do to find the right people, right away.

July 6, 20212 min

5 Signs Your Customer Interviews Are Going Poorly

Doing customer interviews well is hard work. Here are 5 signs that you might be running off track in your customer research, and need to recalibrate.

June 30, 20216 min read

5 UX Research Lessons from HoneyBook’s Senior UX Researcher

Nicole Wright, Senior UX Researcher at HoneyBook, on making research inform decisions across the whole company, with five lessons for other researchers.

May 16, 20217 min read

The Fantastical World of Continuous User Research

"If Amazon can deliver production code every 11.6 seconds, can your company continuously deliver research, customer insights, once every 11.6 seconds?"

February 21, 20212 min

Customer councils = customer research on autopilot

Customer Councils creates a recurring customer research event, with a new customer booked in every time to answer your questions and share feedback.

January 14, 20212 min

People, not petri dishes

"People, not petri dishes" is a guiding product principle at Great Question: treat research participants with respect and earn their trust for the long term.

Get the blog in your inbox

Latest insights for customer-obsessed product builders. Once a month, no noise.