Author
Ned Dwyer
Co-founder & CEO
Ned is the co-founder and CEO of Great Question. He writes about customer research, product judgment, and how teams build what people actually want.
The Fantastical World of Continuous User Research
"If Amazon can deliver production code every 11.6 seconds, can your company continuously deliver research, customer insights, once every 11.6 seconds?"
ReadCustomer councils = customer research on autopilot
Customer Councils creates a recurring customer research event, with a new customer booked in every time to answer your questions and share feedback.
People, not petri dishes
"People, not petri dishes" is a guiding product principle at Great Question: treat research participants with respect and earn their trust for the long term.
User interview script example & template
Running interviews with users and customers doesn't have to be daunting. Here's a free, flexible user interview script you can customize for your needs.