Author
Ned Dwyer
Co-founder & CEO
Ned is the co-founder and CEO of Great Question. He writes about customer research, product judgment, and how teams build what people actually want.
People who do research: Our favorite term
People Who Do Research (PWDR) is our favorite phrase in the research community: it includes UX and customer researchers and everyone whose role touches research.
ReadWhat is a continuous recruitment strategy?
Building a research panel of customers isn’t a one time thing, it requires ongoing work. Use this three step process to make it easier.
How marketing and research teams can collaborate to build customer research panels
How marketing and research teams can build a customer research panel together without over-contacting customers or losing track of unsubscribes between lists.
Continuous Product Improvement: Papercuts & the Summer of Love
Continuous product improvement at Great Question. Taking customer feedback and turning it into a stronger UX research platform every day.
Data Privacy & Security: the best thing you can do for your research participants
Data privacy and security should be more than an item for your UX research tool selection checklist. Data privacy & security should be a foundational part of your UX research tool.
Read5 Signs Your Customer Interviews Are Going Poorly
Doing customer interviews well is hard work. Here are 5 signs that you might be running off track in your customer research, and need to recalibrate.
5 UX Research Lessons from HoneyBook’s Senior UX Researcher
Nicole Wright, Senior UX Researcher at HoneyBook, on making research inform decisions across the whole company, with five lessons for other researchers.
How to write great screener surveys for UX research
Learn how to write great screener surveys that help you find the right participants for your UX research study every time, and even save you time and money.