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Maximum control and compliance

Run enterprise grade research at scale

Scale research across regulated industries and global teams with audit logs, custom data retention, and premium support. Schedule a call with our team for a live demo and pilot access →

Research democratization works when governance and scalability are built in

Requirement

Multiple teams run sensitive financial research here. Participants and findings must be completely siloed.

Your structure, your rules

Requirement

Managing access every time someone joins or switches departments shouldn't be a part-time job for Research Ops.

300+ researchers

Requirement

Legal has a hard requirement on how long research recordings can be retained. No exceptions.

Zero exceptions

Requirement

Privacy required sign-off on every retention rule before go-live: what gets deleted, when, and why.

Every rule, pre-approved

Every one of these requirements is handled out of the box.

Governance Organize research by team with the right level of visibility

Create team boundaries that match how your org actually works. Open mode for collaborative cultures, Private mode for full silos, or Hybrid mode to share some research while keeping sensitive work locked down.

Workspace access and visibility of data settings, with team-affiliated visibility selected
Permissions & restrictions

Right access, right methods, right guardrails

Four roles from Account Owner to Observer, plus six configurable controls. Decide who can create studies, manage tags, view PII, and fund research. Then control which research methods and features are available by role, so new practitioners follow the same quality bar your core team set.

Access permission settings: PII visibility, custom attributes, role configuration, and tag management
SCIM integration

Let IT manage Great Question like every other enterprise tool

Every new hire, every department transfer, every offboarding, handled automatically. SCIM connects GQ to your identity provider and syncs users, roles, and teams in real time. When someone joins, moves departments, or leaves, access updates instantly.

The SCIM configuration screen: default role, SCIM endpoint, and bearer token

Data retention Meet compliance obligations without manual cleanup

Create named retention rules with flexible timeframes. Build rules in draft mode so your privacy team can review before anything goes live. A 30-day lookahead shows what's scheduled for deletion, and every action is logged for compliance audits.

The data retention rules table, with a rule's activity log open over it showing its next run and every change

Add-ons Expand research capabilities

Expand research capabilities with Modules and Add-ons that deepen Great Question’s core functionality and adapt to your team’s needs.

An AI-moderated prototype test: the task and the participant's spoken reaction beside the prototype they are using

Add every research method your team needs

AI moderated interviews: Get the depth of an interview at survey scale with research-grade AI that adapts in real time.
Unmoderated module: Empower teams to collect fast, asynchronous user feedback through prototype testing, card sorting, and tree testing.

The HIPAA Compliant seal beside a candidates table filtered to eligible participants

Protect health data with HIPAA compliance

Keep your research fully HIPAA-compliant with our secure paid add-on. Securely import and store customer health data. Designate PHI fields by marking any custom attribute as protected health information. Maintain complete audit trails with automatic logging of all PHI access.

Who it's for

Built for the people who make research scale

Research Ops sets the guardrails. IT manages access. Researchers keep their rigor. Legal stays compliant.

Research Ops

How do I support 45 teams without becoming the bottleneck?

Set team boundaries, configure permissions, and control feature access. Scale your program without scaling your team.

IT / Security

Can we manage this through our IdP like everything else?

SCIM auto-syncs users and teams from Okta or Azure AD. SSO enforces authentication. Audit logs track every action.

Researchers

How do we scale without losing rigor?

Pre-approved templates set the methodology. And permission guardrails make sure every study meets the bar before it reaches a participant.

Legal

What happens to research data when the retention window closes?

Retention rules enforce themselves. Draft mode lets legal review before go-live, and every deletion is logged.

Customer stories

Trusted by the teams scaling research with confidence

From 9 to 165 researchers, 300+ studies annually, 10,000+ end users

The reason we went with Great Question is because of its ability to set guardrails and have governance in the research process... that ability, almost alone, was the reason that we decided this was the platform for us.
A’verria Martin
A’verria MartinSr. Director of Product Research, Intelligence and Strategy, ServiceNow
ServiceNow

From 10 to 100+ researchers running studies in year one

Bringing on Great Question allowed us to strip away the complexity, and give everybody the tooling to be able to run their own studies.
Nicolás Carey
Nicolás CareyVP of Product and Design, Brex
Brex

1 ops person supporting 45 teams in Hybrid mode

Seeing what Great Question did to extend that one person to be able to seem like they were five people...made the biggest difference.
Jon Dobrowolski
Jon DobrowolskiProduct Leader, Asana
Asana

2 of the Fortune 5 use Great Question

Trust and security Certifications and guarantees your compliance team needs

Every security requirement covered, so your team can move forward without waiting on reviews.

SOC 2 Type II

Independently audited security controls verified annually. Your compliance team gets documentation, not promises.

Trust Center

GDPR compliant

Data retention rules, PII controls, and participant consent workflows built into the platform. Meet GDPR obligations by default.

Trust Center

HIPAA compliant

Protected health information stays protected. Access controls and audit trails meet HIPAA requirements for research involving health data.

Trust Center

SAML SSO

Multi-IdP support with admin-enforced SSO. Block password-based login entirely and connect multiple identity providers simultaneously.

Audit logging

Every governance action, login event, and API call recorded and exportable. Give your compliance team the trail they need for reviews.

PII controls

Configurable PII visibility by role. Transcript speaker handles keep real names out of AI outputs. Control who sees what, down to the field level.

Platform Governance is the foundation that makes all of this safe at scale

Lightning-fast recruitment, every research method, centralized insights, and the governance to run it all confidently across your entire organization.

Recruit

Find the right participants from your CRM or external panels.

Run

Launch prototype tests, card sorts, surveys, or interviews with human or AI moderation.

Analyze

AI-powered synthesis, tagging, and query on all your data.

Share

Distribute insights instantly across your org.

Get started

Democratize research with Great Question