Live experiment · read the recap!
Should you use synthetic users?
We spent 4 weeks experimenting and building synthetic personas from our own research data, and publishing the surprising insights we found. Catch up on all 4 parts by subscribing and getting it sent straight to your inbox.
4
Parts
726
Transcripts analyzed
1
Free Claude skill
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What you'll get in The Synthetic User Series
- 01
The vocabulary, the ways to build a synthetic version of your customer, and the priors going in.
- 02
The data audit, the rigor framework, and the step-by-step build from 726 transcripts.
- 03
We tried to grade synthetic against real, couldn't, and it changed what we think they're for.
- 04
Our top findings on synthetic users, when to use them, plus the Claude skill you can run yourself.
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